Thursday, January 18, 2018

3 Things Your Employees Really Want—But Aren’t Telling You

By Aaron Agius

There’s a slew of reasons why employees act the way they do: age, personality, experience, reliance on a paycheck, and so on. As their employer, you do your best to create a healthy work environment that inspires hard-working employees. But are they telling you what they actually want in return for their hard work and loyalty? Do they even know what they want for that matter?

Giving a raise or PTO, putting new sofas in the break room, and adding a cappuccino machine are all nice ideas. However, they’re tending to the symptom and not the root of the issue on how to inspire and keep top-notch employees.

Add the fact that millennials now represent the largest share of our workforce, and we’ve got a lot to talk about. Millennials are changing the workforce—for the better, if not for the hard work to adjust—and what is now valued most needs to be front and center.

I’m not going to lie, the things I mention in this post are abstract, which means they might be a bit more difficult to get your hands on. Signing off on a raise is easy. Committing to these daily strategies? Not always so easy. But trust me here. Raises and break room sofas alike lose their newness fast. The three things your employees actually want last forever.

1. Respect

Your employees want respect. From you, from their fellow co-workers, and even from your customers. Respect says, “I value you as a human—and you have good things to offer here.” It also acknowledges trust.

The most important thing employers can do in regards to respect is to earn it themselves. Be the example of someone earning—not commanding—respect. Display a work ethic and personal life that oozes with integrity. Toss entitlement out the window.

Additionally, the benefits you offer can display respect. Companies like Google, Facebook, and Salesforce, that lead the way in employee satisfaction, show their respect by including benefits that promote a healthy work-life balance. Paid family leave, gym memberships, training on stress and time management are all examples of an employer that recognizes and respects an employee’s time, both inside and outside of the company.

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2. Freedom

Freedom breaks down defensive walls and leads naturally to inspiration. I’m not talking about freedom that hinders employee productivity here; I’m talking about freedom to move, creatively. Freedom to work the way their minds and bodies work.

No one likes a micromanager. Doing things “the way they’ve always been done” is an indicator of a rigid business model—and everyone knows that businesses need to be flexible.

Is your company spreadsheet driven? Allow key employees to make adjustments that make sense. Have you had a Monday morning meeting for as long as you can remember? Allow for change—a Wednesday lunch powwow might just be the ticket for innovative ideas to spring forth.

Look, you have real, live human beings on your team. Not robots. Creativity and ideas and inspiration abound. Nothing drives a hard worker like creative inspiration. Tap into all of these by allowing flexibility and literally scheduling employee freedom into your business plan.

3. Opportunity

Feeling stuck in a rut hinders productivity, which means if your employees feel stuck, it will negatively affect your bottom line. Make it clear to your employees what they’re striving for. Help them know the next level of opportunity within your company, and use it to inspire them to do their absolute best in their current role.

One of the best pieces of advice ever given to me was, “Do the job you want, not the job you have.” There’s real value here, as tapping into the duties of the next level within your company is akin to opening a window, revealing even more space to wander (and work) in. I recommend giving this strategic thought and implementing a version of it that works best for you in current job descriptions.

Inspiring a workforce

Shiny new toys lose their shine fast. Employees may feel that a raise will solve all their work woes, and it might for a time. But by implementing the ideas I’ve mentioned here, you’re doing much more than paying employees. You’re inspiring your workforce to not only work hard at your company, but to learn how to work and what to work for. You’re leading by example, and giving your employees freedom to discover what motivates them to be successful.

Offer respect, allow creativity, and reveal opportunity. Incorporate these into the way you manage employees, and the rest will fall into place.

RELATED: These 13 Employee Perks Weren’t Such Great Ideas After All

About the Author

Post by: Aaron Agius

Aaron Agius, CEO of worldwide digital agency Louder Online is, according to Forbes, among the world’s leading digital marketers. Working with clients such as Salesforce, Coca-Cola, IBM, Intel, and scores of stellar brands, Aaron is a Growth Marketer—a fusion between search, content, social, and PR.

Company: Louder Online
Website: www.louder.online
Connect with me on Facebook, Twitter, LinkedIn, and Google+.

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